Shoot Outcomes

Female #1

Smart wear:

Casual wear:

Sporty wear:

Female #2

Sporty wear:

 Smart wear:

Casual wear:

Research on clothings

I did research on the clothes that people would wear and where they would wear it.


I basically googled headings as followed:
- Smart wear for women

I got results like this from google images - which gave me an idea of how womens are classed under smart wear. I also did this for the other two concepts too.




More results:

Plan Change

I had a change of plan after looking back on the whole idea of the themes and concept

- One of the changes I made was that I wanted to have two female models instead of having a male model due to our set theme of making it based on the female world. 

- Another change that I did was shorting down the number of concepts I had. I decided to combine the casual wear with modern wear, I felt like they were the same style.

- Having the location photographs behind the studio shoots on the layout. 

The re-plan:  

- Two female models different from each other (in size, height, weight, age, skin colour). To emphasise the idea of how different people carry each item. 

When talking about items they wear, I decided to highlight in colour the staring piece of the outfit. For example on a smart wear, the high heels and the bag would be the finishing touch to support the outfit as a whole. Which would make the high heels and the bag the staring piece.

Outcome - Shoot Plan

The Outcome of test shots:

After doing the experiments, I decided that I didn't want my photographs to be outside on street because I felt like it's not fitting in the idea of minimalism - it has so much going on at the background. I also felt like my main purpose wasn't as clear as I wanted it to be. So I started to sketch out a photo shoot that I wanted to do in a studio.

These are the bullet points and a little sketch of who I wanted to do my shoot.
I had the studio booked on Monday at 2pm. I had an idea of doing it in four different fashion concepts, which are:
- Modern Wear
- Sporty Wear
- Causal Wear
- Smart Wear

The whole idea was to photograph one female and one male model dress in the most suitable clothing under these fashion concepts.